Faces of Fairfax City: Orangetheory Fitness-Fairfax Circle
“Orangetheory is your workout staple. It’s that multivitamin you take three or four times a week to metabolically charge the body – to have more energy, to lose weight, feel great, and simply become the best physical version of you.” – Ellen Latham, M.S. (Orangetheory Fitness founder)
Orangetheory Fitness delivers a total-body group workout that leverages technology to help you achieve your physical fitness goals. Its technology measures your heart rate to determine when you should push harder or when you should pull back so you achieve the 12+ minutes in the “Orange Zone” that boost your metabolism, raise your energy level, and burn fat. And you have a fun, trained instructor to guide you beyond the plateau!
If you’ve felt stuck and need a boost, give the new Orangetheory Fitness at Fairfax Circle a try! The first class is free!
Come to their Ribbon Cutting on August 26th at 1:00pm for fun festivities! Attire: workout clothes and sneakers.
Read more about this new fitness phenomenon in Fairfax City from their studio manager, Ella Burkhart. Preview their video here.
Tell us a little about Orangetheory Fitness at Fairfax Circle.
Orangetheory Fitness is an independently-owned franchise with locations across the world. We provide a one-hour total body workout using heart rate based interval training. Using proprietary OTBeat heart rate technology, we track your effort throughout our science-based workouts. Our certified Coaches are there to guide and inspire you in a safe, friendly environment.
What makes Orangetheory Fitness unique?
Orangetheory is a different type of workout. We focus on heart-rate based interval training that leaves you burning calories for up to 36 hours after your class.
How long have you been in the city and what encouraged you to take the leap to get started?
We are new to Fairfax but have opened many Orangetheory locations across Northern Virginia and Washington D.C since 2014.
What inspired you to open a business in Fairfax City?
When we look for franchise locations, Fairfax was a great fit. The city is full of active, fitness-minded locals, centered around a vibrant city community. The density and the demographic fit the Orangetheory model perfectly!
What do you enjoy most about having a business in Fairfax City?
This particular location has some of our most friendly and enthusiastic members. During our construction phase, our certified Coaches held outdoor classes in our parking lot. The classes were well attended and we got a true glimpse of how much support we would receive once we opened our doors. Our members are amazing!
How has Orangetheory Fitness changed since its opening?
Our business has been great since opening. We are now able to create that community aspect that we know our members thrive off of. Our members are now able to socialize and meet another members of the community.
What do clients say they love about Orangetheory Fitness?
Orangetheory Fitness is sometimes lovingly called the Cult of Orange. Members across the world are obsessed with the workout and the environment. Each studio creates it’s own family and gives the local community a place to gather, exercise, and socialize. As we grow, look for member happy hours and outings across the Fairfax area. If you have a business that would like to host our members, I would love to hear from you!
What are some of your fondest memories or biggest successes since you’ve opened?
Over the past 7 years, we have been a part of hundreds of amazing success stories. We should write a book, come to think of it! One that comes to mind is a member that came to us at over 300 lbs. The courage it took to walk in and start to take control of her life is inspiring. She had trouble getting off of our rowers and our team held her hands in class to steady her week after week, until she started to regain her health and mobility. Today, she is a healthy weight and has recently given birth to a beautiful baby girl!
What’s next for you and Orangetheory Fitness?
For now, we are focused on building back our Studios in the wake of COVID. We are so thankful for the loyalty of our members throughout 2020. The way back is longer than we thought but our entire team is extremely tenacious and hard working. We are here to stay!
Are there any fun facts you would like residents and visitors to know?
Every day, the workout at Orangetheory is GLOBAL. Whether you are in Peru, London, Dubai, Singapore or Fairfax Circle – we are all doing the same workout today! The next day is a new workout and we never repeat.
When you’re not working, where in Fairfax City do you like to spend your time?
We love to have employee outings! We love going over to Fairfax Corner and going to some of the Great American Restaurants. We always want to support our neighbors.
How can people follow you on social media?
Our website: https://www.orangetheory.com/en-us/